One of the most common questions we've been receiving from our agents these past couple of weeks is "What is TikTok and should I join it?" It's always daunting when a new social media app emerges, so fret not! We're here to give you the...
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When it comes to digital advertising - or really any sort of advertising for that matter - everything boils down to one thing: value. Every form of marketing, whether you're printing an ad on the side of a hot air balloon or buying a full...
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At this point, it's clear Facebook is still dominating the world of social media. Even despite their recent privacy controversies, more than 68% of U.S. adults are on the platform (for context, no other platform surpasses 40%) with approximately 3/4ths of those people being daily...
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As real estate agents, your online reputation goes a long way in attracting and securing leads. Testimonials and online reviews are powerful marketing tools that provide prospective clients a degree of assurance with regards to your ability to get the job done. If someone is...
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Thinking of becoming a real estate agent? It's not as glamorous as you may think. Yes, the potential for earnings is high. Really high. But here's the simple truth: most real estate agents fail. If you're considering becoming an agent, we implore you to consider these...
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